Recently, we're becoming more and more convinced about what the meaning of life is. First and foremost it is all about being. Not being x, y, z. But just being grateful to be alive.
Secondly, it is our firm belief that you ought to love and be kind to all, to create a security that allows people to blossom to their full potential instead of buying a lot of crap, for money they don't have, to impress people they don't care about.
Quite simple, really.